INVEST IN MUSICIAN'S CAREERS
determine who's next
Imagine having bought shares in Jay Z's career 20 years ago, Chance The Rapper's 5 years ago, or Cardi B's even more recently. What would they be worth today?
~ 10% of artists make 90% of the revenue
Let's disrupt this paradigm of inequality by helping to grow a sustainable middle class of artists.
The music industry is in a state of disruption in which recordings are no longer the primary source of revenue. Today's successful artists craft holistic, 360° business deals that include revenue from live events, merchandising, licensing, and product endorsements, in addition to recordings.
WhosWithUs helps fans invest across all of an artist's royalty streams. Those fans become part of the artist's team, helping propel them to the next level.
Alex led operations at Media Unbound, an early player in the digital music recommendation space that was the engine behind platforms like eMusic and MTV.com. He was one of three executives from initial development through the company's acquisition by Tivo.
He has also led operations at CoLab Coop, a worker-owned technology company, and directed strategic partnerships at Tufts University's Fletcher School of International Affairs' Investment Group.
Alex has a BA in Social Anthropology from Harvard University and is completing a Masters of International Business at Tufts University.
Jake is an experience designer, recording artist, DJ, and record label founder.
As Creative Director at Chicago's economic development organization chaired by the Mayor, Trussell led experience design, branding, and initiatives in innovation and entrepreneurship.
As a record label founder and recording artist, he released more than 50 recordings on vinyl, CD and digital formats, and has toured internationally.
He is a mentor at the 2112 music business incubator, a member of the Chicago Ideas Radical Creators, and sits on the Board of Directors for the Arts & Business Council of Chicago.
Jake has been designing web and digital products for more than 20 years. He has a BFA in Interrelated Media from the Massachusetts College of Art & Design, an innovation certificate from IDEO U, and a blockchain certificate from the Linux Foundation.
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